Premium jadeite jewellery, London designed and UK made
Contemporary jewellery made with undyed jadeite jade, Fei Cui, selected for natural colour, provenance and lasting meaning. Discover jade necklaces, bracelets and earrings designed for gifts, anniversaries and everyday wear.
Jadeite Jade Jewellery. London Designed, UK Made
Ayana Jade is a London-based innovation-led design studio and jewellery company. We create jadeite jade jewellery in jadeite (Fei Cui) with provenance, set in recycled sterling silver and hallmarked in the UK, with made to order recycled gold available. Our work is shaped by the natural world and informed by biophilic design, circular design and biomimicry.
Explore the Living Colour Palette™ to discover the range of jadeite jade colours across earrings, necklaces and bracelets, including tones that complement different skin tones and personal style.
Our Jewellery
Recycled Gold & Silver
Set in recycled precious metals, with recycled gold available made to order.
Hallmarked in the UK
Independent verification of precious metal purity and authenticity.
Provenance
Undyed jadeite (Fei Cui) from a single-source mine with provenance.
Durable & Repairable
Designed to be worn every day, styled for special occasions, and treasured as heirlooms.
OUR STORY
Ayana Jade was founded on the belief that jewellery should hold both beauty and depth. Our collections are shaped by a thoughtful design approach inspired by the natural world, where colour, form and materiality come together with quiet distinction. Produced in limited batches, each piece is created with longevity in mind, balancing ease of wear with a sense of occasion. The result is jewellery with lasting presence, designed to be kept, worn and passed on.
Recognition & Highlights
A selection of recent milestones, features, and events that reflect Ayana Jade’s growing recognition across design, sustainability, and contemporary jewellery.
UK Jewellery Awards 2026 Shortlist
Ayana Jade shortlisted for Responsible Jewellery Business of the Year.
Global Innovation Forum
Featured at the Global Innovation Forum, highlighting innovation and sustainability.
Somerset House Maker with a Mission Residency
Selected for the Somerset House Maker with a Mission Residency, recognising purpose-led design and innovation.
The same understanding of materials, provenance and responsible design informs our Education & Advisory work, supporting organisations to make credible product, evidence and commercial decisions.
Education & Advisory
Alongside the jewellery studio, Ayana Jade offers applied learning and advisory for organisations, founders and professionals working at the intersection of materials, provenance, product evidence and commercial value. The work is grounded in real-world product practice and supports credible decisions, clearer communication and responsible innovation.