Ayana Jade has been shortlisted for Responsible Jewellery Business of the Year at the UK Jewellery Awards 2026, recognising its approach to contemporary jadeite jewellery and responsible innovation.

Ayana Jade presented its jadeite (fei cui) jewellery collection at Somerset House’s 25th anniversary “Step Inside, Think Outside” Summer Shop. Visitors explored the Living Colour Palette and discovered contemporary jewellery designed and made in the UK using recycled precious metals and undyed jadeite.